The latest update to Lyft’s app will include a trip planning feature designed to encourage passengers to consider combining rideshare or carpool with transit, walking, and bikeshare. The move comes as part of a large push by the ride hailing company and its arch-rival, Uber, to try and capture a share of the first mile/last mile market. The service will go live by the end of June.
Lyft has won contracts with agencies around the country to provide final mile service, and recently launched pilot final mile programs on Mercer Island and in Pierce County. Eventually, ride hailing services could reduce the need for park and ride spaces.
“If we can get more people to solve the first and last mile problem with rideshare, that’s good for us. Ultimately, if that gets more people on light rail, or taking buses, that’s good for the environment, and that’s what we’re about,” says Todd Kelsay, Lyft’s general manager for the Pacific Northwest.