Sound Transit is planning to rename the University Street Station to “Union Street Symphony” ahead of the opening of the Northgate Link extension. ST has correctly determined that having a station named “University Street” and another named “University District” (in addition to a third station named “University of Washington”) will cause confusion to riders. While I agree with the motivation to change the station name, there are some problems with this rename. There is a different solution which addresses these problems while still clearing up the confusion.
The Downtown Transit Tunnel opened in 1990. Renaming a station that has existed in public for 30 years can be a bad idea. There are thirty years of printed materials with “University Street” station referring to a station downtown. There are thirty years of human memories, some people who probably rarely use transit, or who may not get the notice of a transit station name change. Some of these people may live in different cities and countries or using printed materials in different languages. Educating everyone on the new name will be difficult and expensive and will be a serious usability problem for riders. Especially people looking for “University Street”, not finding it, but instead finding “University District” which is many miles away.
A good rule to follow when naming transit stations is the principle that station names should tell you where the station is. In this case, the University Station is one of only two stations in the system whose name actually does that job (along with Sea-Tac station). That station is on University Street. It’s not on Union, and it’s not on “Symphony” (which isn’t a place). Taking the only station in the city whose name references where it is and naming it after somewhere it isn’t seems like a bad idea and move in the wrong direction. Paying $5.3 million to do it seems like a very poor use of public funds.Continue reading “Station renames”